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Admissions Open 2026-27
Kurukshetra University

Kurukshetra University

UGC-DEBNAAC A+AICTE

BBA General

Empower your professional journey with our industry-aligned BBA program. Gain expertise in General through flexible learning and expert mentorship.

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Global Degree

Recognized Worldwide

💻
Flexible Learning

100% Online/Distance

Trusted by 10,000+ Students Nationwide

Accreditations & Recognitions

Recognized by the world's leading bodies

#58 Rank

NIRF Ranked University

A+ Grade

NAAC Accredited

Global

QS World Rankings

UGC Entitled Degree

AICTE Approved

Top 400

Times Higher Education

Rank 15

The Week Ranking

Top 10

Career360 Mgmt

WES Recognized

University Excellence

Advance Your Career with
BBA

In association with Kurukshetra University

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Introduction

The BBA in General at Kurukshetra University is a comprehensive undergraduate program designed to equip students with a broad understanding of business principles, practices, and theories. This online program is tailored to meet the needs of the modern business world, focusing on developing critical thinking, problem-solving, and communication skills. The curriculum is structured to provide a solid foundation in management, covering areas such as finance, marketing, human resources, and operations management.

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Program Objective

The BBA in General program at Kurukshetra University is a three-year online undergraduate degree that consists of six semesters. It aims to provide students with a comprehensive understanding of business administration, including the principles of management, business ethics, and the global business environment. The program is designed to foster analytical, problem-solving, and decision-making skills, preparing graduates for a wide range of careers in the corporate world. With a focus on both theoretical knowledge and practical applications, this program ensures that students are well-equipped to face the challenges of the dynamic business landscape.

100%Online Mode
24/7LMS Access
GlobalNetworking
Financial Transparency

Program Fee Structure

Investment details for BBA at Kurukshetra University

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Total Program Investment

₹ 72,661Full Program
DurationN/A

Payment Benefits

No Cost EMI
Online Payment
Loan Support
Scholarships

Annual Installments

Yearly Fee₹ 24,661

Semester-wise Plan

Semester Fee₹ 12,661

Mandatory Charges

Exam Fee₹ 1,200 Per Semester
Important Notes
  • Fees are subject to university revision guidelines.
  • Inclusive of all applicable government taxes.
  • Examination fees may vary based on university norms.

Why Choose BBA in General?

Discover the advantages of pursuing this specialization at Kurukshetra University

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Program Benefits

The BBA in General at Kurukshetra University offers several benefits, including flexibility through its online mode, making it accessible to a wide range of students. This program provides a solid foundation in business administration, preparing graduates for a variety of roles in the corporate sector. The curriculum is designed to enhance career growth potential, with a focus on developing skills that are highly valued by employers. Furthermore, the program's general nature allows students to explore different areas of business, helping them to identify their interests and strengths.

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Industry Recognition

Curriculum designed with industry standards and requirements

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Career Growth

Strong placement support and career advancement opportunities

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Flexible Learning

Online mode with flexible schedules for working professionals

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Expert Faculty

Learn from experienced professionals and academic experts

Salary Insights & Career Growth

Explore earning potential and career progression in BBA - General

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Market Overview

The job market for BBA graduates in India is promising, with a wide range of opportunities available in various sectors. The salaries for BBA graduates can vary based on factors such as location, industry, experience, and specific job role.

Salary Range by Experience Level

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Entry Level / Executive

₹3 - ₹6 LPA
  • Fresh graduate positions
  • Training and mentorship
  • Foundation building
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Mid Level / Manager

₹8 - ₹15 LPA
  • Team leadership roles
  • Project management
  • Strategic responsibilities
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Senior Level / Head

₹20+ LPA
  • Executive positions
  • Department leadership
  • Strategic decision making

Factors Affecting Salary Growth

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Education & Certification

Advanced degrees and professional certifications can increase earning potential by 20-40%

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Company Size & Industry

MNCs and established companies typically offer 30-50% higher compensation packages

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Location

Metro cities like Mumbai, Delhi, Bangalore offer 25-35% higher salaries than tier-2 cities

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Skills & Experience

Specialized skills and relevant experience significantly impact salary negotiations

Career Opportunities

Explore diverse career paths available after completing BBA in General

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Management Trainee

Full-timeHigh Growth
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Business Development Executive

Full-timeHigh Growth
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Operations Manager

Full-timeHigh Growth
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Marketing Executive

Full-timeHigh Growth
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Human Resource Manager

Full-timeHigh Growth
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Financial Analyst

Full-timeHigh Growth
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Business Consultant

Full-timeHigh Growth
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Project Manager

Full-timeHigh Growth
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Sales Manager

Full-timeHigh Growth
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Entrepreneur

Full-timeHigh Growth

Typical Career Progression

1

Entry Level (0-2 years)

Start as an executive or junior professional, learn fundamentals and gain practical experience

₹3-6 LPA
2

Mid Level (3-7 years)

Progress to managerial roles, lead teams and projects, develop specialized expertise

₹8-15 LPA
3

Senior Level (8+ years)

Take on leadership positions, strategic planning, and organizational decision-making

₹20+ LPA

Key Industry Sectors

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Corporate Sector

MNCs, startups, and established companies across various industries

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Education

Schools, colleges, universities, and educational technology companies

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Government

Public sector organizations, government agencies, and policy institutions

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Technology

IT companies, software development, digital platforms, and tech startups

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Media & Communications

Publishing, journalism, advertising, public relations, and content creation

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Non-Profit

NGOs, social organizations, research institutions, and community development

Top Recruiters

Leading companies that actively recruit BBA - General graduates

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Industry Recognition

Graduates of the BBA in General program at Kurukshetra University can expect to be recruited by a variety of industries, including but not limited to, finance, marketing, human resources, operations, and management consulting. Top recruiters include both Indian and global companies across these sectors.

Our Recruitment Partners

Tata Consultancy Services (TCS)

Actively Hiring

Hindustan Unilever Limited (HUL)

Actively Hiring

ICICI Bank

Actively Hiring

Deloitte

Actively Hiring

Accenture

Actively Hiring

Amazon

Actively Hiring

Google

Actively Hiring

Microsoft

Actively Hiring

Coca-Cola

Actively Hiring

Procter & Gamble

Actively Hiring

Placement Highlights

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85%+
Placement Rate
💼
500+
Partner Companies
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₹6 LPA
Average Package
🚀
₹25 LPA
Highest Package

Hiring Across Industries

💻Information Technology
🏦Banking & Finance
🏢Consulting
📱E-commerce
🎓Education
🏥Healthcare
🏭Manufacturing
📰Media & Communications

Course Curriculum

Comprehensive Semester-wise curriculum for BBA in General

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Curriculum Structure

The program is structured into 6 semesters with comprehensive coverage of core and elective subjects

6Semesters
24Subjects
3Years

Semester 1

4 Subjects
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Principles of Management

Core Subject4 Credits
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Business Mathematics

Core Subject4 Credits
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Business Economics

Core Subject4 Credits
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Business Communication

Core Subject4 Credits

Learning Outcomes

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Knowledge & Understanding

Develop comprehensive understanding of core concepts and theoretical frameworks

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Critical Thinking

Enhance analytical and problem-solving skills through practical applications

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Professional Skills

Acquire industry-relevant skills and competencies for career advancement

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Communication

Develop effective written and verbal communication skills

Eligibility & Admission

Check if you meet the requirements for BBA in General at Kurukshetra University

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Eligibility Criteria

The eligibility criteria for the BBA in General program at Kurukshetra University typically include passing the higher secondary examination (10+2) from a recognized board with a minimum of 50% marks. However, the specific eligibility criteria may vary, and it is recommended to check with the university for the most up-to-date information.

Minimum 50% marks in qualifying examination
Valid government-issued ID proof
Age limit: 17-35 years (relaxation for reserved categories)
English proficiency (basic level required)
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Who Can Apply

This program is ideal for fresh graduates looking to pursue a career in business administration, as well as working professionals seeking to upskill or transition into managerial roles. It is also suitable for entrepreneurs who wish to gain a formal education in business principles to enhance their venture's success.

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Application Process

1

Submit Application

Fill out the online application form with your personal and academic details

2

Document Verification

Upload required documents for verification by the admissions team

3

Fee Payment

Pay the admission fee to confirm your seat in the program

4

Enrollment

Complete the enrollment process and begin your academic journey

Quick Eligibility Check

Documents Required

📄10th & 12th Mark Sheets
🆔Government ID Proof
📸Passport Size Photos
📋Category Certificate (if applicable)

Need Help?

Our admission counselors are here to guide you through the process.

Frequently Asked Questions

Get answers to common questions about BBA in General at Kurukshetra University

The BBA in General program is a three-year undergraduate degree, consisting of six semesters.

Yes, the BBA in General program at Kurukshetra University is offered in online mode, providing flexibility to students.

Graduates of the BBA in General program can pursue a wide range of careers in the corporate sector, including management, marketing, finance, human resources, and operations, among others.

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Still Have Questions?

Our education counselors are here to help you make the right decision for your career.