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Admissions Open 2026-27
Indian Institute of Management Calcutta

Indian Institute of Management Calcutta

UGC-DEBNAAC A+AICTE

Advanced Programme Marketing Professionals

Empower your professional journey with our industry-aligned Advanced Programme program. Gain expertise in Marketing Professionals through flexible learning and expert mentorship.

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Global Degree

Recognized Worldwide

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Flexible Learning

100% Online/Distance

Trusted by 10,000+ Students Nationwide

Accreditations & Recognitions

Recognized by the world's leading bodies

#58 Rank

NIRF Ranked University

A+ Grade

NAAC Accredited

Global

QS World Rankings

UGC Entitled Degree

AICTE Approved

Top 400

Times Higher Education

Rank 15

The Week Ranking

Top 10

Career360 Mgmt

WES Recognized

University Excellence

Advance Your Career with
Advanced Programme

In association with Indian Institute of Management Calcutta

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Introduction

The Indian Institute of Management Calcutta's Advanced Programme in Marketing Professionals is a comprehensive executive education program designed for marketing professionals seeking to elevate their skills and stay ahead in the competitive market. With a legacy of excellence and a strong alumni network, IIM Calcutta offers a unique learning experience that combines academic rigor with practical insights.

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Program Objective

The Advanced Programme in Marketing Professionals at IIM Calcutta is a one-year executive program that provides a deep understanding of marketing principles, strategies, and practices. The program is delivered through a combination of online and offline modes, allowing working professionals to balance their work and study commitments. With a focus on experiential learning, the program includes case studies, simulations, and projects that help participants develop critical thinking, problem-solving, and decision-making skills.

100%Online Mode
24/7LMS Access
GlobalNetworking
Financial Transparency

Program Fee Structure

Investment details for Advanced Programme at Indian Institute of Management Calcutta

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Total Program Investment

₹76,500Full Program
DurationN/A
Total Program Fee (Domestic)₹76,500

Payment Benefits

No Cost EMI
Online Payment
Loan Support
Scholarships

Annual Installments

Yearly Fee (Domestic)₹76,500

Semester-wise Plan

Semester Fee (Domestic)₹38,250

Mandatory Charges

Approx. EMI₹6,375
Important Notes
  • Fees are subject to university revision guidelines.
  • Inclusive of all applicable government taxes.
  • Examination fees may vary based on university norms.

Why Choose Advanced Programme in Marketing Professionals?

Discover the advantages of pursuing this specialization at Indian Institute of Management Calcutta

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Program Benefits

The Advanced Programme in Marketing Professionals at IIM Calcutta offers a unique combination of academic excellence, industry relevance, and networking opportunities. With a strong alumni network and a reputation for excellence, IIM Calcutta provides a launching pad for marketing professionals to accelerate their careers and achieve their goals. The program's executive delivery mode allows working professionals to balance their work and study commitments, while the premium pricing reflects the high quality of education and the value of the IIM Calcutta brand.

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Industry Recognition

Curriculum designed with industry standards and requirements

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Career Growth

Strong placement support and career advancement opportunities

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Flexible Learning

Online mode with flexible schedules for working professionals

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Expert Faculty

Learn from experienced professionals and academic experts

Salary Insights & Career Growth

Explore earning potential and career progression in Advanced Programme - Marketing Professionals

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Market Overview

The marketing profession is witnessing significant growth, with increasing demand for skilled professionals who can develop and execute effective marketing strategies. According to market trends, marketing professionals can expect premium salary ranges, with average salaries ranging from ₹15-25 lakhs per annum for entry-level positions to ₹50 lakhs+ per annum for senior-level positions.

Salary Range by Experience Level

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Entry Level / Executive

₹18 - ₹28 LPA
  • Fresh graduate positions
  • Training and mentorship
  • Foundation building
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Mid Level / Manager

₹35 - ₹50 LPA
  • Team leadership roles
  • Project management
  • Strategic responsibilities
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Senior Level / Head

₹60+ LPA
  • Executive positions
  • Department leadership
  • Strategic decision making

Factors Affecting Salary Growth

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Education & Certification

Advanced degrees and professional certifications can increase earning potential by 20-40%

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Company Size & Industry

MNCs and established companies typically offer 30-50% higher compensation packages

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Location

Metro cities like Mumbai, Delhi, Bangalore offer 25-35% higher salaries than tier-2 cities

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Skills & Experience

Specialized skills and relevant experience significantly impact salary negotiations

Career Opportunities

Explore diverse career paths available after completing Advanced Programme in Marketing Professionals

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Brand Manager

Full-timeHigh Growth
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Marketing Manager

Full-timeHigh Growth
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Product Manager

Full-timeHigh Growth
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Digital Marketing Manager

Full-timeHigh Growth
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Marketing Director

Full-timeHigh Growth
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Head of Marketing

Full-timeHigh Growth

Typical Career Progression

1

Entry Level (0-2 years)

Start as an executive or junior professional, learn fundamentals and gain practical experience

₹3-6 LPA
2

Mid Level (3-7 years)

Progress to managerial roles, lead teams and projects, develop specialized expertise

₹8-15 LPA
3

Senior Level (8+ years)

Take on leadership positions, strategic planning, and organizational decision-making

₹20+ LPA

Key Industry Sectors

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Corporate Sector

MNCs, startups, and established companies across various industries

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Education

Schools, colleges, universities, and educational technology companies

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Government

Public sector organizations, government agencies, and policy institutions

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Technology

IT companies, software development, digital platforms, and tech startups

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Media & Communications

Publishing, journalism, advertising, public relations, and content creation

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Non-Profit

NGOs, social organizations, research institutions, and community development

Eligibility & Admission

Check if you meet the requirements for Advanced Programme in Marketing Professionals at Indian Institute of Management Calcutta

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Eligibility Criteria

To be eligible for the Advanced Programme in Marketing Professionals at IIM Calcutta, applicants must have a bachelor's degree in any discipline, a minimum of 5 years of work experience, and a valid GMAT/GRE score. Applicants must also demonstrate a strong academic record, leadership potential, and a commitment to pursuing a career in marketing.

Minimum 50% marks in qualifying examination
Valid government-issued ID proof
Age limit: 17-35 years (relaxation for reserved categories)
English proficiency (basic level required)
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Who Can Apply

The Advanced Programme in Marketing Professionals at IIM Calcutta is designed for working professionals with a minimum of 5 years of experience in marketing or related fields. The program is suitable for professionals who are seeking to transition to marketing roles or those who want to enhance their marketing skills and knowledge.

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Application Process

1

Submit Application

Fill out the online application form with your personal and academic details

2

Document Verification

Upload required documents for verification by the admissions team

3

Fee Payment

Pay the admission fee to confirm your seat in the program

4

Enrollment

Complete the enrollment process and begin your academic journey

Quick Eligibility Check

Documents Required

📄10th & 12th Mark Sheets
🆔Government ID Proof
📸Passport Size Photos
📋Category Certificate (if applicable)

Need Help?

Our admission counselors are here to guide you through the process.