Empower your professional journey with our industry-aligned MBA program. Gain expertise in Marketing through flexible learning and expert mentorship.
Recognized Worldwide
100% Online/Distance
Recognized by the world's leading bodies
In association with Andhra University
The MBA in Marketing at Andhra University is a postgraduate program designed to equip students with the knowledge, skills, and expertise required to succeed in the dynamic world of marketing. This online program spans four semesters, offering a comprehensive curriculum that covers the fundamentals of marketing, consumer behavior, market research, and brand management. With a strong focus on practical applications and real-world case studies, this program prepares students to tackle the challenges of the marketing industry and excel in their careers.
The MBA in Marketing program at Andhra University provides students with a broad understanding of the marketing function and its role in business. The program covers key areas such as marketing strategy, marketing research, consumer behavior, brand management, and digital marketing. Through a combination of lectures, discussions, case studies, and projects, students develop critical thinking, problem-solving, and decision-making skills. The program also emphasizes the development of essential skills such as communication, teamwork, and leadership, which are crucial for success in the marketing profession. Upon completion of the program, students are equipped to pursue a wide range of career opportunities in marketing, including brand management, marketing research, advertising, and sales.
Investment details for MBA at Andhra University
Discover the advantages of pursuing this specialization at Andhra University
The MBA in Marketing program at Andhra University offers several key benefits, including career growth potential, opportunities for specialization, and the development of essential skills such as communication, teamwork, and leadership. This program is valuable for students who want to pursue a career in marketing, as it provides a comprehensive understanding of the marketing function and its role in business. With a strong focus on practical applications and real-world case studies, this program prepares students to tackle the challenges of the marketing industry and excel in their careers.
Curriculum designed with industry standards and requirements
Strong placement support and career advancement opportunities
Online mode with flexible schedules for working professionals
Learn from experienced professionals and academic experts
Explore earning potential and career progression in MBA - Marketing
The marketing industry in India is growing rapidly, with increasing demand for skilled professionals who can develop and implement effective marketing strategies. According to market trends, the average salary for marketing professionals in India ranges from ₹3 lakh per annum (LPA) for entry-level positions to ₹20 LPA or more for senior-level positions.
Advanced degrees and professional certifications can increase earning potential by 20-40%
MNCs and established companies typically offer 30-50% higher compensation packages
Metro cities like Mumbai, Delhi, Bangalore offer 25-35% higher salaries than tier-2 cities
Specialized skills and relevant experience significantly impact salary negotiations
Explore diverse career paths available after completing MBA in Marketing
Start as an executive or junior professional, learn fundamentals and gain practical experience
Progress to managerial roles, lead teams and projects, develop specialized expertise
Take on leadership positions, strategic planning, and organizational decision-making
MNCs, startups, and established companies across various industries
Schools, colleges, universities, and educational technology companies
Public sector organizations, government agencies, and policy institutions
IT companies, software development, digital platforms, and tech startups
Publishing, journalism, advertising, public relations, and content creation
NGOs, social organizations, research institutions, and community development
Leading companies that actively recruit MBA - Marketing graduates
The marketing industry in India is dominated by several top companies, including FMCG companies, e-commerce companies, and advertising agencies. Some of the top recruiters for marketing professionals in India include companies such as Hindustan Unilever, Procter & Gamble, Amazon, Flipkart, and Google.
Comprehensive Semester-wise curriculum for MBA in Marketing
The program is structured into 4 semesters with comprehensive coverage of core and elective subjects
Develop comprehensive understanding of core concepts and theoretical frameworks
Enhance analytical and problem-solving skills through practical applications
Acquire industry-relevant skills and competencies for career advancement
Develop effective written and verbal communication skills
Check if you meet the requirements for MBA in Marketing at Andhra University
The eligibility criteria for the MBA in Marketing program at Andhra University include a bachelor's degree in any discipline with a minimum of 50% marks. Students who have a bachelor's degree in a relevant field such as commerce, business administration, or economics may be given preference.
The MBA in Marketing program at Andhra University is designed for fresh graduates and working professionals who want to upskill and reskill in the field of marketing. This program is suitable for students who have a bachelor's degree in any discipline and want to pursue a career in marketing.
Fill out the online application form with your personal and academic details
Upload required documents for verification by the admissions team
Pay the admission fee to confirm your seat in the program
Complete the enrollment process and begin your academic journey
Get answers to common questions about MBA in Marketing at Andhra University
The MBA in Marketing program at Andhra University is a four-semester program.
The eligibility criteria for the MBA in Marketing program at Andhra University include a bachelor's degree in any discipline with a minimum of 50% marks.
Students who complete the MBA in Marketing program at Andhra University can pursue a wide range of career opportunities in marketing, including brand management, marketing research, advertising, and sales.
Our education counselors are here to help you make the right decision for your career.